Post by account_disabled on Mar 10, 2024 20:34:33 GMT -8
Without it a journalist or blogger almost all of whom are motivated by news and trends will have something more important to run before your piece and it may just get lost in the noise. . Whats the angle If your idea passes the first stage of questioning then the next phase is to look at how you may break that news angle down into a series of angles or exclusives. While having one really strong story can be enough it is much better to be able to present a number of different flavors on the same thing.
That way when pitching it your PR team will be able to approach a Europe Cell Phone Number List larger number with that exclusive they all hunger for. Below youll see an example of how this may work. In this case we designed a series of exclusive angles for the idea we ended up opting for an interactive quiz based on the Fifty Shades of Grey hype. The datainformed rationale behind it was as follows Why now Because the film is launching. Why this Theres a huge existing conversation in this area and we can tap into it. The audience is also perfect. of clearly different angles here supported by supplementary content. This process then actually shapes the way you build the assets themselves ensuring that you maximize potential reach.
Who is it for Once you have established it has legs as a trending opportunity campaign the next stage is to work hard on understanding who would be interested in it and where you may find them online. As we now have several exclusive angles we can go back to our personas and add an extra layer of detail to define which ones would be interested in each anglestory. giveaway is most likely to resonate with our male persona and so we want to push that through relevant websites and social channels more attuned to that audience.
That way when pitching it your PR team will be able to approach a Europe Cell Phone Number List larger number with that exclusive they all hunger for. Below youll see an example of how this may work. In this case we designed a series of exclusive angles for the idea we ended up opting for an interactive quiz based on the Fifty Shades of Grey hype. The datainformed rationale behind it was as follows Why now Because the film is launching. Why this Theres a huge existing conversation in this area and we can tap into it. The audience is also perfect. of clearly different angles here supported by supplementary content. This process then actually shapes the way you build the assets themselves ensuring that you maximize potential reach.
Who is it for Once you have established it has legs as a trending opportunity campaign the next stage is to work hard on understanding who would be interested in it and where you may find them online. As we now have several exclusive angles we can go back to our personas and add an extra layer of detail to define which ones would be interested in each anglestory. giveaway is most likely to resonate with our male persona and so we want to push that through relevant websites and social channels more attuned to that audience.